Fieuzal
Cultivating the future.
Scope
Creative direction, Artistic direction, Storytelling, Content creation, Website
Context
Winemaker Stephen Carrier arrived at Fieuzal in 2007, bringing a wave of freshness and individuality to the estate, inspired by time spent in Napa and Australia. His vision is that Fieuzal is a place that sustains growth in every sense and as a winemaker the same attention should be taken to nurture the people as to nurture the vines. The best things take time to build, and Fieuzal’s circle of friends grows slowly but loyally. It does not seek to appeal to everybody – people do not visit Fieuzal but come because they feel drawn to the place.
Project
Our challenge was to describe the evolution of the place and its people through a personal perspective, balancing Fieuzal’s unique dynamism with its warm, down-to-earth sincerity.
The film
Backstage
Cameras rolling, rain or shine.
A website that evolves through the seasons.
Website
Vintage-specific wine information
Growth of man with nature.
Photography
Consistency across all media
Art direction
A project that continues to grow.
Team
- Creative direction: TY Studio
- Film: Colonel, TY Studio
- DOP: Fabrice Parent
- Art direction: TY Studio
- Photography: Elodie Daguin
- Web design: TY Studio
- Development: Shelby Kay